Team O was created 15 years ago as a marketing platform using motorsport as the medium.
We have successfully created what we term as marketing partnerships using traditional and digital media to engage consumers. We study the objectives of our partners and turn these into workable solutions.
Team Marketing Achievements’
In 2005/06/07 Team O identified the British Touring Car Championship as a prime platform to promote Innovate Logistics to potential customers. The team decided on the Porsche Carrera Cup Series because of its prestige and impact to customer response. This decision was the correct one as it created a unique sales platform for the high value customers who were targeted and invited to race weekends.
This led to a £15 million P/A contract with Tesco PLC and a further £11 million P/A contract with Nestle, proving our approach works.
We have taken The Green Group into Europe through our involvement with the Radical European Championship. Our aim here was to introduce and network, it succeeded and The Green Group is now a force in the European Logistics industry.
There are numerous other marketing successes having conceptualised, planned and delivered fabulous strategy to our partners.
For 2018/19/20 we now have a very unique marketing opportunity with 3 O’s in Team O, Pete, Sam and now Jamie allowing a unprecedented demographic platform for partners to work with